Why elephants? They are charismatic megafauna. Aiding them flows down the line to other species who benefit from the protections they gain. And because they deserve much better treatment than they have received at the hands of people up to this point.
Not only has tourist revenue dried up in many areas where conservation and care programs traditionally rely on this income, almost all animal charities are now facing the loss of fundraising events due to Covid 19 restrictions, so they are suffering a double blow to their resources.
Everyone's income is taking a hit, I know- ours included- but we cannot afford to abandon our fellow beasts in the face of amplified perils. $20 feeds an elephant for a week. $100 provides emergency vet care. It feels great to do something positive.
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